Advertiser: Barely There Bras
Agency: The Martin Agency
Title: Night / Day
Outrages fun! Bras are pushup, flash, silky blablabla. But Im assuming there target market just wants one that fits! And they nail the dichotomy of the two perfectly. The headlights are so creative on two levels, they symbolize everything everything i described earlier, and add a visual bang at night to attract the viewer on there ad in a bustling cityscape.
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